Write one sentence to sum up who you are

Give an overview of who you are (if an individual practitioner) OR what you practice is about (if a multi-practitioner practice). Here’s a good formula to follow for the copy:

(name of practitioner or practice) is a (what you are), helping (who you help) achieve (what you help them achieve).

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Approach

Explain your unique approach and how it is different than what they might get anywhere else. This can be in a short paragraph or bulleted form. Emphasize the benefits.

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