Giving Tuesday Toolkit

Planning for Giving Tuesday can be stressful. We've pulled together experts in nonprofit marketing and fundraising to give you free tools and resources to help you make it the best one yet.

These resources can also be helpful when it comes to any giving campaign you're working on. We're adding resources throughout the year so keep your eye on your inbox so you know when an additional resources has been added.



Sami Bedell-Mulhern

Creating a Giving Tuesday Specific Donation Page

The First Click

When you have a specific campaign that you want to track and has heavy promotion around it, building a separate donation page make a bigger impact. You'll want to ensure that the language on that donation page is specific to the Giving Tuesday campaign and includes reasons why someone would want to give. Because Giving Tuesday is such a social campaign, be sure to include your social links with a CTA to invite your friends and family to join you!

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