Digital Marketing Therapy Workshop

Maximize Your Website

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Sami Bedell-Mulhern 0:00
Welcome to the maximize your website workshop is part of the digital marketing therapy workshops. I am so excited to be here with you and want to just give you a quick lay of the land and what you can expect. My name is Sami Vidal Mulhern. I am your coach for this workshop, and I will be here alongside you and available to answer any questions. I'm really excited for our in person time together to go through all of the things and really take advantage of your specific website. When we have a website that is showing up for us and converting, we have a 24/7 365 day salesperson here for you, that is going to really help you maximise on the efforts that you're doing offline. So here's what I want you to do. If you haven't already grab the workbook, the pre work workbook that's linked below this video, you'll want to grab that and do that work first, because it's gonna help you pull the things together that you need to get prepped. So that once you go through the videos, and you can take action on those, you're ready to go. So if you don't have it, grab that it's below this video. And you can make sure to get that work done. Most of the activities shouldn't take you too long, you can probably get it done in a couple of hours. But if you haven't done some of the exercises, then they might take you a little bit longer. There are four sessions that we're going to be going through in this work workshop, each one is going to have a workbook associated with it. So watch the video first, then you can work through the workbook, there'll be linked up right below ready and easy for you. Then you can grab that workbook and do the work to get it done pretty quickly. Again, depending on where you're at with your website, how much work you've already done, they may take you will a little bit longer or a little bit less just depending on where you're at. So the sessions we're going to cover in this workshop are ways to make sure that your website is communicating what you need it to communicate and how you can make sure that the user experience is great for your visitors. Then we're going to cover some best practices for your donation page. Because we know that that is the bread and butter of your website. And the more donations we can have coming in online, the better it is for you and your team and your sustainability. We're going to talk about best practices for your homepage and how to get more conversions and conversions here are going to look like different things conversions here are going to look like pushing people to other places on your website so that they can get the information that they need when and where they need it. And then finally, we're going to talk about using calls to action. How are we getting people to take action. And again, that's going to look like a lot of different things. We're going to talk about different types of calls to action and where and how you can use them on your website to get the things that you need done. Okay, so we'll have those four sessions. You will have workbooks associated with each of those. And I hope that you enjoy the content that we have and I can't wait to dive a little bit deeper with you one on one and in group session so that we can get the most out of our website, maximize it and start getting better sustainability and more consistency in our organization. See in the next video

 

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