Ep 229 | The Importance of Trust Building with Chase Harmer

The biggest reason that people don't give to an organization is that they don't trust the way they use the funds. Transparency is critical in growing your base, especially as the number of donors is trending down. There are several ways you can build trust, and it...

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Ep 227 | What to Put In Your Year End Giving Emails

Email is a big part of your year end giving campaign. But what do you actually put in those emails? This episode gives you a glimpse into what to put in them to get more people to engage and donation to your organization. What you'll learn: → importance of...

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Ep 225 | Year End Giving Checklist

Year end giving is a stressful. Getting as much done as early as possible is going to make it easier to reach your goals. This episode will give you some resources for putting your campaign together. You'll know what to put together based off of the goals you have for...

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Ep 210 | Keeping More of Your Donations with Jen Nielesky

Credit card processing is a cost of doing business, it's something we all accept. Did you know that you can negotiate rates and that not everyone pays the same rates for the processing? Understanding what your contract is is crucial. Working with consultant who can...

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Ep 207 | Donation Page Layout and Features

What does your donation page look like? Is it easy for people to navigate and find, or is it messy and unclear? Or worse, does it send you right to PayPal! Make the most of your donation page with these tips What you'll learn: → making it easy to get employer matching...

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Ep 201 | How to Market your Monthly Giving Program

How do you get monthly donors to join you? There are several ways you can marketing your monthly giving program and we're sharing a few here on this episode. Getting people to join is an ongoing job. With each new donor you're increasing your monthly gifts and that...

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Ep 198 | The Subscription Model and NonProfits

Monthly giving programs are a great way to support your fundraising efforts and manage cashflow. Plus, your monthly donors are your biggest fans, often giving extra gifts on top of their monthly contributions. There are so many different ways you can craft your...

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Ep 197 | Creative Ways to Feature Sponsors on Your Website

Yes you can put your sponsors logo on your website, that's easy. However, there are so many other fun and unique ways you can feature your sponsors on your website. What makes it even better is that these ideas also allow you to gain more visibility for your upcoming...

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Ep 193 | Marketing Hasn’t Changed At All

Marketing hasn't really changed that much, just HOW we market. It's time to take a step back and think about the actions we're taking. Do they make sense for what we're trying to accomplish, or are we doing them because we think we need to. This episode walks you...

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Ep 189 | Targeting Gen Z with your Fundraising Efforts

Targeting Gen Z might feel a little crazy. The oldest is only 25 years old after all. The sooner you create some conversations with your gen Z audience the better your long term success. Gen Z is creating new ways to earn money, build success and share causes that are...

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Ep 176 | Staying in an Abundant Mindset with Gauri Manglik

When you're growing or just starting out it can be scary. Figuring out what to do first and how to keep your mind on growth and abundance feels like it might be impossible. Gauri is here to share ways that you and your team can stay postivie and come from an abundance...

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Ep 171 | Using Your Website to Maximize Giving Tuesday

Giving Tuesday isn't too far off. I'm sure you'r working on all the things you need to promote, but are you taking into consideration what their experience is when they land on your website? Keeping it clear and simple will help get more conversions from all the hard...

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Ep 165 | Creating Unique Donor Experiences

How can you build unique donor experiences into the mix to get donors to keep coming back? It may take a little extra time but much of it can be automated and streamlined to make it easy on an ongoing basis. This is a long term strategy but will really help with...

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Ep 155 | Tasks You Can Batch For More Efficiency

When you put similar tasks together you get more done in less time. This is because you're not wasting brain energy on thinking about different tasks and switching between the resources to get them done. You might be wondering what that means as far as types of tasks...

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Ep 123 | Giving Tuesday with Patrick Kirby

Please know that we say this with love. Repeat, repeat, repeat. Because it's the organizations that get really confusing when every five minutes they get tired of not waiting for something to hit or you don't get enough likes. Tne then they change the messaging. And...

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Ep 110 | Lessons Learned About Online Fundraising Events

In this episode you'll learn: → the power in storytelling.→ why it's important to really understand the goals of your event.→ how to leverage video you create for your event.→ why follow up is so important Resources Facebook CommunityGo from just listening to taking...

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Ep 102 | Diversify Your Donations

The average millionare has seven different streams of income. This allows you to have more stability in your financials and feel more confident in your growth. Does your nonprift have multiple streams of income? I'm sharing some ideas for ways you can create more...

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Ep 100 | My Favorite 9 Episodes From the Last 100

WOW! 100 episodes!! I can't believe it and am so thankful for all of you that listen each week. We've had some amazing episodes over the years so I'm sharing a few that have been the most popular and stood out to me. Want to skip ahead?  Here are some key takeaways:...

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Ep 90 | Understanding your Payment Processing

When was the last time you took a look at your credit card fees. When it comes to making donations easy online, fees are often an expense that is hard to swallow. Jen is here to talk about things to think about and questions to ask your processing company to save...

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Ep 87 | Empathy and your Donors with Ali Cammelletti

And one of the nonprofit's that really speaks to me right now is Kids Center. And it just always has, and what is happening in homes and how it's even more, it's happening more intensely as everything is with all of our different giving options. And so I got a...

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Ep 82 | Prepping for Giving Tuesday

Giving Tuesday is just around the corner. Are you ready for it? Now is a great time to get prepped and ready to go so you can have an amazing Giving Tuesday for your organization AND enjoy your Thanksgiving holiday. In this episode you'll learn: → Strategy #1 - get...

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Ep 78 | Treating All Donors Like your Major Donors

We've done some stuff with next after we just actually launched a study in multi-channel fundraising, like how productive it is to get to donors on multiple channels. But in some of their research, they looked at what percentage of major donors come from small and...

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Ep 76 | Taking an In Person Event Online with United Way

When COVID ramped up United Way of Franklin & Benton County had to figure out how to get their "Festival of Trees" event and turn it into a virtual event. Staci West is a board member for the United way and is sharing what they are planning to do with their event...

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Ep 75 | Maximizing your Donation Page with GiveWP

A youth center might need new computers and so there's a specific amount of money that they need to reach by a specific time period, and that's separate from their general fund, for example. So if you want to engage that way, you can create a second form on your site...

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Ep 74 | How to Promote your Events

Promoting your event online can be tricky. It's important to get your message out there multiple times and on the channels that your audience is hanging out on. Now that you have your event online and ready to go it's time to promote. In this episode I'm giving you...

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Ep 72 | Taking your In Person Events Online

Just because you can't meet in person doesn't mean you cant have impactful and engaging events online! If you're struggling to figure out how to take your fundraising events, or the services you provide, online, then this is the episode for you! I'm sharing some ways...

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Ep 66 | Using Social Media Fundraising Tools

Anyone that has used Facebook in the last year or two has most certainly seen a Facebook fundraiser. You know, its those posts when you open up your feed and you see that your friend or your family member has launched a Facebook fundraiser in support of an...

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Ep 65 | 3 Ways to Jumpstart your Online Fundraising

Now I would love to see every single nonprofit have a blog on their website. Why?   Number one, it shares information with your audience that's relevant that might make that decision for is this the nonprofit that I want to be a donor at? Is this the after school...

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