Your Nonprofit Website Should be Working Harder Than You Are
You’re doing the work that matters. Your website should. bepulling its weight too – turning visitors into donors, and donors into repeat givers. If it’s not, we can fix that!
Does this sound familiar?
Your website gets traffic, but donations don’t match it.
Every “digital marketing best practice” article assumes you have. ateam of ten. You have two people and a to-do list that never ends.
You know donor retention matters, but you’re stuck in acquisition mode because there’s not time to fix the follow-through.
You’ve looked at your site on your phone. You didn’t love what you saw.
Here’s the thing – non of this means you’re doing it wrong. It means nobody’s shown you the foundation yet. That’s what we’re here for.
We have the solutions for you!
Resources, Templates and Training
You don’t need a bigger team or a bigger budget. You need a website that’s actually built to turn visitors into donors — and a plan for keeping them.
That’s exactly what we help small and mid-size nonprofits do: fix what’s broken, simplify what’s overwhelming, and build a donor relationship that doesn’t end after the first gift.
How This Works
1:1 Support
Digital Marketing Therapy Sessions
An hour with me, your website, and a straight answer about what’s actually holding back your donations — plus exactly what to fix first. No fluff, no 40-slide audit you’ll never open.
DIY Support
Website (re)Design Workbook
Walk yourself through the same framework I use with clients — step by step, at your own pace, for a fraction of the cost.
Free First Step
30-Day Website Roadmap
Not ready to spend anything yet? Start here. A free, self-guided review of your site’s biggest opportunities.
Real questions from real nonprofits, answered every week.
How to get more traffic to your nonprofit website
6 min readI hear a version of this a lot: "We post on our blog, we send our newsletter, and our traffic just... doesn't move." Usually the problem isn't effort. It's that the content is built around what the organization wants to say instead of what the people you're...
How to write a fundraising appeal that actually gets read
7 min readI've read a lot of appeal letters over the years, and I can usually tell within the first two sentences whether it's going to work. The ones that don't work almost always start the same way: a mission statement, a program overview, maybe a stat about how...
Email marketing for nonprofits: why your list is the most valuable thing you own
6 min readEvery few months I get some version of this question from a nonprofit: "We post on Instagram all the time and nothing happens. Should we be doing more on social?" And my answer is almost always the same. Probably not. What you should be doing more of is...
How to build a monthly giving program that doesn’t fall apart in year two
7 min readI was talking with an executive director a few months ago who was really proud of the monthly giving program they'd launched the year before. And she should have been — they'd gone from zero to about 80 monthly donors in twelve months. Then I asked how many...
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“The First Click is an extremely professional and thorough company. Their knowledge and expertise gets you to a level of freedom in your business that allows you to be hands-on and personal, but also enjoy life as a business owner. I would recommend this company to anyone who is trying to get to the next level of business where they can have a successful balance of life and work. After 5 minutes with Sami, I was learning and making plans towards bettering my business.”
– Kristy Starr, Beers & Business Cards
"Sami is a great teacher! I recently did one of her online courses and I enjoyed how easy she made it. The overwhelm was totally removed by her ability to break it down into smaller, understandable steps! She creates worksheets to guide you and everything is presented in a simple, easy to follow format. Sami makes thing easy for busy professionals, by teaching how to organize, by breaking down the many tasks into smaller tasks and by creating planning templates that are actually executable. Great job!!"
- Melissa Tugmon, Inspired Melissa
“I can’t believe how much I learned in five days. As a small nonprofit, learning best practices about online fundraising sounds like a insurmountable task at times when the daily activities of serving clients seems more pressing. It is very important to share your story (and therefore encourage giving) in an effective way, which requires planning. After the four-day summit, our organization has a better grasp on what next steps for fundraising and were given many tools and suggestions to more effectively tell our story. It was definitely worth it to clear my schedule to be able to attend. I came away with action steps that we will take over this next year.”
- Lorraine Meyer -Founder & Executive Director of A Friend 4U
“The Online Fundraising Virtual Summit was 4 information packed days of incredible speakers. The summit was: INFORMATIONAL – so much great content INSPIRATIONAL – we can do MORE! ENABLING – useful tools and processes were made available ENGAGING – interaction with the speakers was easy * ACTION-ORIENTED – I walked away with so much to do that will make our organization truly successful. Just as important was recognition that we were doing great things and the advice to PRIORITIZE and FOCUS – taking it one step at a time and not be overwhelmed. Thanks to the organizer – Sami! I’m looking forward to the next one.”
- Clark Hodge
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9 Ways for Non-Profits to Raise More Money Online
Need some new ways to raise more money online? Grab this free guide for new ideas and take action.